When fat builds up in the body, plaques can form in the arteries surrounding the heart. This is another cause of heart disease. Fat or other substances that clog the arteries can prevent the heart from functioning the way it should. Blockages may lead to heart attacks. Goji berries keep the plaques from forming blood clots. That means that people who eat this fruit have fewer heart attacks due to clots.

This is all related to cholesterol levels. People who eat Goji berries are naturally decreasing their LDL, or bad, cholesterol. HDL, or good cholesterol, can also improve, going up to a healthy level. It has been shown that healthy blood cholesterol levels are important to heart health. It is far better to normalize these levels in a natural way by eating a healthy fruit than by taking pills to do the job.